Creative Residency — Marketing & Content | Parasol Projects
About Parasol Projects Parasol Projects is New York City’s full-service pop-up and experiential activation agency. We’ve produced over 1,400 activations across 10 locations in SoHo, Nolita, NoHo, Williamsburg, and Miami, partnering with fashion, beauty, lifestyle, CPG, and tech brands — from emerging DTC labels to globally recognized names like New Balance, TikTok, Ipsy, FabFitFun, and KraneShares — to bring their brands to life in physical space.
About the Residency This isn’t a coffee-and-spreadsheets internship. The Parasol Creative Residency is a hands-on, semester-long placement inside a fast-moving experiential agency where real brands are activating every week. You’ll work directly with our Marketing Director, contribute to live campaigns, and leave with a professional portfolio and real industry skills.
What you’ll do
- Photograph and film brand activations across our NYC locations
- Edit photo and video content for Instagram, TikTok, LinkedIn, and client deliverables
- Assist with social media scheduling and community management
- Support pop-up listing updates, Google Business Profile uploads, and content filing
- Contribute to email campaign execution and CRM management
- Assist with press tasks including press releases and media outreach
- Collaborate on campaign strategy and marketing reporting
What you’ll gain
- Hands-on experience working with established and emerging brands across fashion, beauty, lifestyle, and tech
- A professional content portfolio built across 20+ live brand activations
- Real press and PR experience
- Practical skills in marketing metrics, analytics, and campaign reporting
- Direct mentorship from an AI-enabled Marketing Director with agency and luxury hospitality experience
- A named credential — Parasol Creative Resident — for your CV and LinkedIn
Details
- Duration: One semester (approx. 15–18 weeks), with potential to renew
- Hours: 15–20 hours per week, flexible around your class schedule
- Location: On-site at activations across NYC + hybrid remote for editing and admin
- Stipend: Monthly stipend provided
- Start date: September 2026
You’re a good fit if you are
- Studying marketing, communications, fashion, journalism, media, or a related field
- A strong visual eye — confident with a phone or camera
- Familiar with Instagram, TikTok, and basic editing tools (CapCut, Lightroom, or similar)
- Organized, proactive, and comfortable in a fast-moving environment
- Genuinely excited about experiential marketing, brand activations, and the NYC creative scene