Position Title: Marketing Intern
Reports to: Director of Community Relations & Marketing
Internship Period: 3-4 months
Hours per Week: 20-25 hours per week
Compensation: $1500 stipend
Internship Description
Ronald McDonald House Charities® of Central Florida (RMHCCF) finds creates and supports programs that directly improve the health and well-being of children and families. Our cornerstone program, the Ronald McDonald House® (RMH), provides a “home-away-from-home” that offers comfort and care to families of children being treated at local hospitals and medical facilities. There are three Ronald McDonald House locations in Central Florida on the campuses of AdventHealth for Children, Orlando Health, and our third Nemours Children’s Health.
The Marketing Intern will engage in a number of projects over the course of 12-16 weeks that will introduce them to the daily nature of nonprofit organizations and will support the Development staff with projects and tasks as they develop.
Learning Outcomes
To develop a broad understanding and appreciation of the nonprofit sector and the roles and responsibilities of nonprofit professionals.
To build experience in a professional work environment while gaining experience working independently and in teams.
To strengthen or build skill sets by utilizing them in a variety of working conditions such as public speaking, managing projects and deadlines, time management and attention to detail.
If student is seeking this internship for academic credit, additional learning outcomes and requirements will be discussed with student to meet the needs of the course.
Duties of Intern
Assist with design and production of event materials (i.e. registration sheets, signage, slide shows, etc.) as directed, and general oversight of existing event materials.
Assist with event logistics including set-up, fulfilling duties as assigned at events, and post-event clean-up.
Assist with fundraising mailings, sponsorship solicitation, etc.
Update and maintain website content as directed by Marketing & Communications Manager.
Assist with social media platforms, including Facebook, Twitter, and Instagram under the direction of the Marketing & Communications Manager.
Assist Marketing & Communications Manager with coordination of photo shoots, and video editing.
Assist Marketing & Communications Manager with production of email marketing, including creation and distribution of emails using Blackbaud’s Luminate program.
Assist Marketing & Communications Manager with public relations duties, including writing press releases, managing media list, and coordinating news and media appearances.
Requirements
Must be enrolled in an institution of higher education in a degree seeking program.
Must be available to work within the required time period during the hours of 8:30 a.m. and 5 p.m. including some night and weekends; schedule developed based on student’s availability.
Must have reliable transportation.
Must be able to lift at least 25 lbs. and sit or stand for extended periods of time.
Dress Code
Business casual attire with an RMH nametag/lanyard
Qualifications
Professional attitude and appearance
Self-starter, energetic, assertive
Detail-oriented and well-organized
Able to manage and prioritize multiple tasks effectively.
Excellent communication and customer service skills
Able to successfully work in a collaborative, team-oriented organization.
Proficient in Microsoft Office. Adobe Creative Suite, WordPress and social media a plus.
Photography/Videography experience preferred.
Be able to accept constructive feedback in a professional manner throughout internship.
Completion of Program
Intern will complete paperwork throughout internship including:
Project Checklist
Bi-weekly Reflection
Mid-Program Evaluation
Exit Survey and Exit Interview
Discuss overall experience of the program
Discuss future involvement with the charity
In-House volunteer opportunities
Group opportunities
Special Events
Job opportunities (if available)
A reference and/or verification letter will be provided for the intern