Lifecycle & Email Marketing Intern
Type: Full-Time Summer Internship
Location: In Office — Manhattan, New York City
Company: DEEPS
About DEEPS (getdeeps.com)
DEEPS is a science-forward sleep brand creating thoughtfully designed products to help people sleep better and feel their best. We are building a premium consumer brand at the intersection of wellness, product, and performance-driven marketing, with a strong focus on clear messaging, strong execution, and a high-quality customer experience.
As a small and growing team, we care deeply about how the brand shows up across every touchpoint — from email and social media to product pages and paid creative. We move quickly, but we also care a lot about precision, consistency, and taste.
About the Role
We are looking for a Lifecycle & Email Marketing Intern to support our email marketing efforts this summer from our Manhattan office.
This role is ideal for someone interested in email marketing, lifecycle marketing, consumer brands, and e-commerce. You will work closely with the team to help turn approved campaign ideas and briefs into polished, customer-facing execution.
This is not a “come invent the brand” role. We already have a clear direction, established standards, and a growing planning process. We are looking for someone who can operate within that system, execute carefully, and help us increase output without sacrificing quality.
While this role is execution-focused, strong candidates will also have a feel for consumer brands, strong email marketing, and what makes customer-facing work feel clear, cohesive, and polished. We value thoughtful people who are tuned into culture, wellness, and consumer behavior, and who can occasionally surface strong observations or ideas within an established framework. We also care a lot about team fit: we appreciate people who bring positive energy, communicate well, and enjoy being part of a small in-person team.
What You’ll Do
- Build first-pass email drafts based on approved briefs and campaign direction
- Help create segmented and follow-up versions of existing campaigns
- Support email setup and production in our workflow tools
- Assist with formatting, copy placement, image placement, and overall email assembly
- Run QA checks across links, grammar, formatting, product references, and consistency with the brief
- Help maintain campaign calendars, trackers, swipe files, and internal reference documents
- Support subject line and preview text development within established guidelines
- Help document campaign learnings and keep email assets organized over time
What We’re Looking For
- Strong attention to detail
- Excellent written communication
- Organized, reliable, and comfortable working within a structured process
- Receptive to feedback and willing to revise work carefully
- Interested in marketing, e-commerce, startups, and consumer brands
- Genuine interest in wellness, sleep, and how customers engage with brands in this space
- Strong interest in consumer brands, marketing, and how companies communicate with customers across email and digital channels
- A strong sense of brand presentation and customer-facing quality — able to recognize when an email feels clear, cohesive, visually balanced, and on-brand
- Thoughtful and observant, with the ability to surface useful ideas while working within clear guidelines
- Positive, team-oriented, and comfortable working closely with others in an in-office environment
- Outgoing, professional, and able to contribute good energy to a small team
- Able to balance speed with accuracy
- Comfortable working in spreadsheets, docs, and digital tools
- Familiarity with tools such as Figma, Klaviyo, Canva, or similar platforms is a plus, but not required
What This Role Is Great For
This role is a strong fit for someone who wants hands-on experience in:
- email marketing
- lifecycle marketing
- campaign execution
- brand consistency
- how a growing consumer company turns strategy into real customer-facing work
Internship Details
- Full-time summer internship
- In person in our Manhattan office
- NYC local strongly preferred
- Timing can be discussed based on school calendars, but this role is intended to be filled for the summer
To apply, please submit your resume through Handshake along with a short note or cover letter explaining why you are interested in DEEPS, what draws you to email/lifecycle marketing, and why you think you would be a strong fit for this role.